Legal blog writing for law firm blogs

The highest-intent posts on a law firm site. Name the state in the title and answer the question in the first paragraph.

1. What to do after a car accident in your statePolice report, medical records, insurance calls, and what not to sign.
2. How long you have to file a personal injury claim in your stateThe statute of limitations and the exceptions. Check the number and cite the statute.
3. What happens at a first DUI arraignment in your countyWhat the hearing is, how long it takes and what to bring.
4. How courts decide child custody in your stateThe factors your state's statute lists, in plain words.
5. What probate is and how long it takes in your stateSteps, typical timelines and when an estate can skip it.
6. Do I need a will or a trust?Costs, privacy and probate. Use your state's rules.

Clients worry about fees before anything else. Plain answers here make the first call easier.

1. How contingency fees workYour percentage, when costs come out, and what happens if you lose.
2. What a retainer is and how billing worksHourly rates, trust accounts and invoices, explained once.
3. What to bring to your first consultationA checklist by practice area.
4. How long a divorce takes in your stateWaiting periods, contested and uncontested, with real ranges.
5. Mediation or court: how to chooseCost, time and when mediation doesn't fit.

Fresh posts that show you follow the law in your state. Give effective dates and link the source.

1. A new state law explained for clientsWhat changed, the effective date and who it affects. Link the bill.
2. A recent court decision and what it means locallyShort and factual. Say what it doesn't change, too.
3. Year-end estate planning checklistBeneficiary forms, guardianship, annual gifts.
4. Holiday custody schedules: how to plan themCommon arrangements and how to change an order.

Posts a prospective client reads right before they call.

1. How we handle a case like yours, step by stepYour real process, by practice area.
2. Attorney profile: why I practice this area of lawA real story in the lawyer's voice. Good for E-E-A-T.
3. A case result, with contextOnly with client consent, and with the disclaimer your state requires.

These come from the ABA Model Rules. Your state adopted its own version, and some states go further, so check your state bar's advertising rules before you rely on this list.

This is a summary for planning posts, checked October 16, 2026. It isn't legal advice, and rules change, so confirm the current version at each source.

Draftly writes from your website and a topic. It never needs client files, so keep client details out of the topics you type. It sets your firm's voice from your site, suggests topics from legal news each day, and drafts the post with a URL slug, meta title and meta description.

An attorney reviews every draft, checks the law and the citations, and adds the disclaimers your state requires. Publish by hand to WordPress, Shopify, Webflow, Ghost, Squarespace or HubSpot instead of using Autopilot's automatic publishing, so nothing goes live without that review.

Before you write anything new, try the free E-E-A-T checker. Google holds legal pages to a high bar for experience and trust, and the checker shows whether your posts carry author bylines, author pages, dates and citations. The rest of the free tools are on the tools page.